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Google Analytics UA

Locate your Universal Analytics ID and add it to MESA so workflows can send tracking events to your legacy Google Analytics property.

When you’re setting up your first workflow with Google Analytics Universal Analytics (UA), you’ll need to add your Google Analytics ID so that Google Analytics is a connected app within MESA.

Screenshot of the MESA Google Analytics UA setup, add your Google Analytics ID to connect the app. Spotlight the Google Analytics ID field.

Your Google Analytics ID can be found by following this document but you can also read the following instructions:

1. Sign in to your Google Analytics Account.

2. Click on Admin from the left-hand sidebar.

Screenshot of the Google Analytics account. Spotlight the Admin link in the left-hand sidebar.

3. Ensure that you have the correct account selected under Account.

Screenshot of the Google Analytics Admin page, ensure the correct account is selected. Spotlight the Account column selector.

4. Ensure that you have the correct Property selected under Property.

Screenshot of the Google Analytics Admin page, ensure the correct property is selected. Spotlight the Property column selector.

5. Under Property, select Tracking Info and then Tracking Code.

Screenshot of the Google Analytics Admin Property column, select Tracking Info then Tracking Code. Spotlight the Tracking Info menu.

6. You will find your Google Analytics ID under Tracking ID. It should start with UA (e.g. UA-000000-2).

Screenshot of the Google Analytics Tracking Code page showing the Tracking ID that starts with UA. Spotlight the Tracking ID.

7. Copy and paste the Tracking ID into the Google Analytics ID field in your MESA workflow. Click Save and you are all set!

Screenshot of the MESA Google Analytics UA workflow, paste the Tracking ID into the Google Analytics ID field. Spotlight the Save button.

Locate your transactions sent from MESA in Google Analytics

Section titled “Locate your transactions sent from MESA in Google Analytics”

1. In your Google Analytics account, click on Conversions, then Ecommerce, and then Sales Performance in the left sidebar.

Screenshot of the Google Analytics account, click Conversions then Ecommerce then Sales Performance. Spotlight the Sales Performance item in the left sidebar.

2. You will be taken to the Sales Performance report page where you can view different transactions (i.e. #1447 - 841290285154).

Screenshot of the Google Analytics Sales Performance report page listing transactions sent from MESA. Spotlight the transactions list.